The communications service provider, avocis, and the online advertising agency, admazing, are joining forces with immediate effect to combine their know-how in the «avocis interactive» joint venture. This new company will be providing services in the Social Media Monitoring, Community Building, Online Marketing and Community Management sectors. Traditional call centre know-how forms the central focus, however: professional dialogue with the target group on behalf of companies and organisations. Implementation will be carried out by a trained team, specialised in customer dialogue in the social media sector. avocis is thereby taking an important step forward in the direction of new media and strengthening its position as a comprehensive communications service provider.
The new joint venture has comprehensive technical and personnel resources at its disposal, as well as profound know-how in sustaining dialogue on all online channels. These include facebook, forums, blogs, live chats and twitter. Professional implementation and maintenance of all activities and channels is a decisive factor here. «With over 6,500 employees we are the ideal partner for long-term communication on all channels – and, thanks to avocis interactive, now also via the Internet», says Marcus Meloni, CEO of avocis AG.
The issue of long-term commitment, in particular, had proved to be a great challenge for many companies up until now, because users expect short reaction times twenty-four-seven, even during intensive moments. With its team specially trained in social media dialogue, avocis interactive offers support around the clock in this area particularly. It doesn't matter whether it concerns in-house channels such as facebook pages, or external channels such as specialist forums. Seldom-used facebook pages and unanswered questions in online forums therefore belong to the past. If desired, targeted online marketing measures are available to support the rapid growth and development of communities or other online offers: «we can either generate coverage for in-house channels or realise leads and sales in an extremely targeted way. Social media advertising, in particular, goes hand in hand with other online marketing measures», promises Simon Morton, CEO of admazing AG.
avocis interactive offers comprehensive solutions in the sectors of Social Media Monitoring, Community Building, Online Marketing and Community Management. These four modules can be combined at will in order to meet the requirements of each respective situation. «The demand for online and social media communication solutions has rapidly increased over recent months because a high proportion of customer dialogue has shifted onto the Internet – although many companies are not yet joining in the dialogue», explains Thomas Güther, sales & marketing manager at avocis.
Social Media Monitoring therefore forms an important foundation for further steps and targeted interaction. In Community Building, strategies are defined and concepts are implemented. The existing channels, or those created, are advertised using Online Marketing. Community Management ensures long-term, professional dialogue.
You can find further information at www.avocis-interactive.com